Wound care, naturally

April 4, 2019

WordS

Adhesive wound care is a big market, and its one predominantly bound by products manufactured with synthetic materials. According to recent research, around one quarter of the population either cannot wear these products, or have had an irritation caused by them.

It was when James Dutton’s young son required an adhesive strip to cover a wound that James became aware of the issue. “When I took it off my son’s skin, I actually tore the skin and caused it to bleed again,” James says.

That was in 2015, and he has since felt compelled to explore other options. The result is PATCH, the only company in the world manufacturing organic bamboo wound care products.

And the uptake has been significant. Since launch in September 2017, more than 1,500 Australian retailers now sell PATCH products, and they are exported to 20 countries, including New Zealand. “Since launch, we have manufactured around half a million tubes,” James says.

That’s no mean feat in just under a year, and the future looks promising as the market continues to look for natural alternatives to commercially available products.

Currently, PATCH manufactures four organic bamboo adhesive strips: natural, aloe vera, activated charcoal and coconut oil, "each of which has its own benefits for different skin types", James says. “Activated charcoal is known for its absorbent qualities, while aloe vera is great for burns and blisters as a natural soother. We’re also working on another range with Manuka honey at the moment.”

The products are simple and effective, and made with basic, natural materials. “What we’ve done is strip it right back to basics in our aim to support the 25 per cent of the market that can’t wear commercial wound care products.”

PATCH recently surveyed the market in Australia and found that 25.5 per cent of those surveyed had had an irritation to a wound care product in the past, and 27.2 per cent of those surveyed said they knew someone in their immediate family who couldn’t wear commonly available wound care products.

“That’s essentially one in every four people who can’t use commercial wound care products,” James says. “Often, those with the most sensitive skin are the youngest and oldest members of the market.

“According to recent research, children’s allergies have tripled in the last 10 years. That’s where PATCH fits in. We are aiming to provide an alternative option and disrupt the current market.”

Aside from the health benefits of natural wound care, James is proud to know that his product will break down naturally within 10 weeks, is made sustainably from organic bamboo, and manufactured close to where the bamboo is grown. “Our products have minimal impact and a minimal waste component.”

“That’s essentially one in every four people who can’t use commercial wound care products,” James says. “Often, those with the most sensitive skin are the youngest and oldest members of the market.

“According to recent research, children’s allergies have tripled in the last 10 years. That’s where PATCH fits in. We are aiming to provide an alternative option and disrupt the current market.”

Aside from the health benefits of natural wound care, James is proud to know that his product will break down naturally within 10 weeks, is made sustainably from organic bamboo, and manufactured close to where the bamboo is grown. “Our products have minimal impact and a minimal waste component.”

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